NEW DELHI: FIFA has signed yet another National Supporter for the FIFA U-17 World Cup India 2017, with Dalmia Cement Bharat Ltd coming on board to support the tournament, which kicks off on 6 October 2017.

With over 70 years of expertise and experience, Dalmia Cement Bharat Limited is a leader in cement manufacturing and in creating and implementing green and eco-friendly solutions.

Chairman of the Local Organising Committee and President of the All India Football Federation Praful Patel said: “Dalmia has shown its commitment to the future of Indian youth with its partnership with the FIFA U-17 World Cup. We welcome them and salute their commitment.”

Dalmia Cement Bharat Limited CEO Mahendra Singhi said: “Dalmia is extremely delighted to be a part of the FIFA U-17 World Cup India 2017, the first FIFA tournament to be held in India. The event will help to enhance the future of Indian football. As a National Supporter of the event, it is a great opportunity for Dalmia to further our group’s vision of nurturing aspirations of young people in the country and help realise their true potential. This relationship is also important to us as we want to create pride among all stakeholders.”

FIFA Director of Marketing Services Jean-François Pathy commented: “FIFA is delighted to join forces with Dalmia and to see a leading company embracing the full potential of football in India. Dalmia’s commitment to the FIFA U-17 World Cup is a positive sign for young footballers and for the strategic development of the sport in the country.”

Dalmia Cement Bharat Limited joins Bank of Baroda, Hero MotoCorp, Coal India Limited and NTPC Limited as a National Supporter for the FIFA U-17 World Cup India 2017.

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